By Sid Pinney
Over the last few years, there have been a lot of failed offshore projects. Many reasons:
Time zone misalignment (and little if any staffing schedule overlap)
Takes a long time to reach an offshore development location (>36 hours travel time one-way)
Lack of attention paid to cultural differences (both sides)
Lack of attention paid to business differences (both sides)
Lack of visibility / transparency and ultimate trust (both sides)
Lack of attention paid to the importance of over communicating (both sides)
How is Nearshore any different?
Time zone misalignment isn’t drastic, so there is greater opportunity for staffing schedule overlap.
It takes less time to reach a Nearshore location: (one-way is <16 hours), so it’s easier to get people face to face.
And at times there are more familiar cultural references.
It’s tempting to think that Nearshore offers an easy answer to the …
