Monday, May 21st, 2012

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By Jones Lang LaSalle

The nearshoring of customer service operations is an increasingly important part of a global customer service delivery platform. Companies seeking low-cost, Spanish-English, or multilingual labor are discovering opportunities in Latin America, particularly Mexico and Central American nations such as Honduras and Costa Rica. The customer support industry is now widely distributed across nearly all major cities in the region.

premiReport custSupp cover2 240x300 The Customer Support Landscape in Mexico and Central AmericaThis report provides a timely overview of customer service trends, crucial issues such as scale and sustainability, and foreign direct investment in the customer support industry.

 

 

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Julio Acevedo, head of HP Guadalajara explains the types of services coming from the Nearshore.

 

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santiago bpo 300x199 Upstarts Threaten Big Players in Potential LatAm BPO Boom

Santiago: Sustained vertical drive.

By Dan Berthiaume

Latin American nations make up about one-quarter of the 2012 list of Top 100 outsourcing locations compiled by global outsourcing research/advisory firm Tholons, and that is no accident. As Manuel Ravago, president for research at Tholons, explains, Latin America is an up-and-comer in the world of BPO. And more agile smaller countries might make the most of that.

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Bill Huber Can Latin American Providers Meet the Demand?By Bill Huber, Partner, ISG, and Kristen Elvinger, Research Associate

Concerns exist over the capacity of Latin American service providers to absorb rapid growth. Several global providers currently have a presence in Latin America, and tax and other trade incentives will help attract more outsourcers to the region. And, many Latin American countries are positioned to further develop emerging areas of specialization. Indeed, lessons learned from India, China, and some Eastern European countries suggest that specialization and quality-focused differentiation will be the keys to success, especially for countries with small populations.

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synergy gears 300x199 Is Mexico Finally Waking Up to This Key Concept?By William Gourg 

The Greeks, 2,500 years ago, were onto something. Creating a concept such as synergy might have been one of their greatest inventions. Although the word has sometimes been overused and abused, synergy surrounds us nowadays. Synergies underlie mergers and takeovers, coalition governments, and civil society movements. More and more often we are starting to see public-private partnerships that promise the benefits of mutual cooperation.

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Source: The Next Web

Telefonica‘s startup accelerator Wayra and the Massachusetts Institute of Technology (MIT) signed a global partnership, the two entities announced. The agreement was signed during the launch of Mexico’s Wayra Academy.

As we reported, Wayra is an initiative promoted by Telefonica Digital to foster entrepreneurship and innovation in the ICT sector. Wayra works as a startup accelerator, selecting ten projects in each country in which it operates, which then receive mentoring and other resources at one of the newly opened Wayra spaces.

Initially launched in seven Latin American countries (Argentina, Brazil, Chile, Colombia, Mexico, Peru and Venezuela), Wayra is now expanding to Europe, starting with the imminent launch of a Wayra Academy in Madrid.

Following Wayra’s agreement with MIT, the two entities will collaborate on a series of initiatives in Latin America. Wayra academies in Mexico, Colombia, Peru, Venezuela and Argentina are the first to join the …

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mexico map search 300x300 Take a Deeper Data Dive into Mexicos Second Tier LocationsBy Luke Bujarski

When shopping around for new site locations in developing countries, much of the decision process too often hinges on second-hand and potentially biased information. Oftentimes, data from a conference presentation or a promotional agency website are all you have to go on when taking that initial step into a new market. This is particularly true when considering untested, second-tier markets that have yet to prove their worth as global services platforms.

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By Luke Bujarski

Shelter 300x199 Sheltered Services Offers Goldilocks OptionSheltered services is an approach that has long been standard practice in the manufacturing industry, but now it’s becoming more of an option for customers of IT and BPO services too. Because of time zone alignment, the sheltered model can be particularly effective for customers of Nearshore providers – especially for North American customers of providers based in Mexico.

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By Patrick Haller

Ravi Shanker Nearshore Needs More Training, Greater Scale

Shanker: India has a better grasp of "the training concept."

The prospect of managing multiple locations in the US, India, Mexico and Japan can be daunting for many people. But Ravi Shanker, Sales Director for HCL America, Inc., has been doing it for years. His experience overseeing IT development projects began with Polaris Software in the early 2000s, then with HCL. As an insider, he has been directly involved in a market that has shifted from Indian-centric software development to new destinations like Brazil and Mexico. We asked Shanker about the current state of outsourcing, the trend toward onshoring, and what countries need to do to remain relevant or become more competitive.

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juan mexico g MexiCANs: The New Breed Needed for a New EraBy Juan Carlos Rodriguez

After being out of Mexico for almost eight years, I returned to my native Guadalajara in November 2010, driven by the desire for closer ties between my daughter and her cousins, grandparents, uncles, and aunts.

My friends in San Diego asked over and over why I was leaving San Diego for Mexico. “It is dangerous,” they said.

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