Argentina’s Making Sense Opens Office in U.S. East Coast

Argentinean IT outsourcing firm Making Sense has expanded its operation within the United States opening a new office in Boston, Massachusetts. Having a delivery center in the East Coast benefits the company in terms of time zone alignment, which is crucial for IT professionals involved in agile software development that demands constant communication with the outsourcing partners.

The company’s expansion eastwards follows recent hiring of Robert Matthews as VP of Business Development. Matthews will take charge of expanding the company’s operation in the East Coast.

“Rob also leverages his experience and knowledge of the outsourcing market to raise awareness for the benefits of the Nearshore model,” said the outsourcing firm in a press release.

Developer of Doppler, an email-marketing tool used widely in Latin America, Making Sense has over 120 employees working at its centers in the United States, Argentina and Mexico.

“We have seen that offering nearshore same time zone service combined with an onsite customer relationship and project management teams is a new and refreshing option for clients that historically only used offshoring development work in India and other parts of Asia,” said Cesar DOnofrio, CEO of Making Sense.

Founded in 2006, Making Sense’s big customers include Dell AMD and Rackspace.

“An office in Boston will enable us to serve a wide range of companies that use Microsoft .NET technologies from Fortune 1000 companies to innovative start-ups and the funding venture capital firms that the Boston area is so well known for,” said Matthews.

Argentina’s software industry lobby group CESSI has recently named Making Sense as its IT representative in the United States.

Boston, according to the Argentinean firm,  is known for its high standards in education and skilled talent. The city is home to Massachusetts Institute of Technology (MIT) University, established in 1861 and one of United States’ private universities with a strong emphasis on scientific, engineering, and technological education and research.

Making Sense believes that Boston will provide a platform for the company to excel at emerging tech opportunities including cloud computing and mobility.