Nearshore Americas

Salesforce to Invest US$2 Billion in Canada

American cloud computing giant Salesforce has unveiled plans to invest US$2 billion in Canada over the next five years.

The announcement came ahead of Canadian PM Justin Trudeau’s scheduled meeting with Salesforce Chairman and CEO Marc Benioff at the company’s headquarters in San Francisco.

The Silicon Valley firm says it will make a heavy investment in hiring skilled human talent, as well as widening its real estate footprint and data center capacity.

Salesforce is currently serving around 6,000 businesses in Canada, with its large clients including the likes of Husky Energy, Loblaws, Manulife, Roots, TD Bank, Air Canada, and Telus.

Benioff stated that he is “looking forward to a great partnership and to expanding our employees, customers and innovation” in Canada.

The company would not say how many jobs it would create through the investment. Instead, it cited a study by research firm IDC, saying its investment will typically create thousands of jobs in connected sectors and generate billions of dollars in overall economic growth.

“Salesforce and its ecosystem of customers and partners in Canada will create more than 28,000 new direct jobs and $17 billion USD in new business revenue in Canada by 2022,” it stated in blogpost.

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With more than 1,300 local employees, the American firm is among the three largest enterprise software vendors in the region.

Last year, as part of its strategic partnership with Amazon, Salesforce opened a new data center in Canada. It is now looking to accelerate its growth further.

Narayan Ammachchi

News Editor for Nearshore Americas, Narayan Ammachchi is a career journalist with a decade of experience in politics and international business. He works out of his base in the Indian Silicon City of Bangalore.

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