Nearshore Americas
LatAm fintech

As Fintech Funding Dries Up, Startups Fight for Survival

Latin America’s fintech sector is stuck in a tough spot. Venture capital is drying up, and governments are slow to regulate the financial technology ecosystem. The numbers tell the story: investments plunged from a high of $7 billion in 2021 to just $2.6 billion in 2024.

The situation was already grim in 2023 when capital inflow dropped to $1.5 billion. Many analysts feared the region had entered the “valley of death” for startups. Paulo Passoni, former managing director at SoftBank Latin America, warned two years ago that fintech startups in the region need $9 billion annually to survive. Without it, he said, “we are walking into the valley of death.”

A study by Rockstart, a European startup accelerator, confirms the struggle: 90% of Latin American startups fail within their first three years, mainly due to a lack of funding and the departure of key founders.

Despite these challenges, there are signs of life. Diego Herrera, Lead Specialist at the IDB’s Connectivity, Markets, and Finance Division, sees potential for a rebound in venture capital investment. His optimism stems from a surprising fact: despite high U.S. interest rates, venture capital inflow into Latin American fintechs surged more than 75% from 2023 levels.

Another bright spot is the growing number of fintech startups. In 2024, the number of fintechs seeking venture capital jumped by 46%. Market analysts expect several regional unicorns to go public, drawing substantial funds for future startups.

Demand for fintech services is also on the rise, especially among the unbanked population. Heavyweights like Nubank and MercadoLibre reported lending surges of over 50% year-on-year in Q3 2024. Fintech lending companies are multiplying rapidly, now outpacing all other segments except payments and remittances, according to an IDB report.

Regulatory Hurdles

Latin America now has over 3,000 fintech startups. Brazil leads the pack with 24%, followed by Mexico (20%), Colombia (13%), and Argentina and Chile (10% each). The fastest-growing fintech hubs in the last two years include Peru (5.3% growth), Ecuador (3%), and the Dominican Republic (2.1%).

Yet, the regulatory landscape remains patchy. While digital payments have been standard in the developed world for over a decade, many Latin American countries are still dragging their feet on fintech regulations. Only four countries—Mexico (2018), Chile (2023), Ecuador (2024), and Peru (2024)—have enacted comprehensive fintech laws covering multiple segments and introducing innovations like regulatory sandboxes and innovation hubs.

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Other nations have taken a piecemeal approach. Nine countries have regulated fast retail payment systems, seven have implemented Open Finance rules, and five have introduced crypto regulations to varying degrees. A promising sign: 13 countries now have Innovation Hubs, though only nine have regulatory sandboxes.

Herrera stresses that regulatory reforms will be key to fintech growth. The fragmented legal landscape forces startups to navigate complex adaptation strategies just to operate across borders. Without unified regulations, fintech companies will continue to struggle with regional expansion.

Venture Funds Seeking Returns

Some regional fintechs had a breakthrough year in 2024. São Paulo’s Conta Simples raised $41.5 million, while Félix Pago secured $15.5 million to enhance remittance services for Latino workers. Brazilian AI fintech Magie also made headlines, attracting $4 million from Lux Capital, marking the firm’s first investment in Brazil. These deals reflect a blend of innovation and financial maturity, with many startups now turning profitable.

However, despite venture funds like SoftBank investing billions in startups since 2020, few have seen high-profit exits through IPOs. Nubank’s 2021 IPO remains the only major success story, raising concerns about long-term investor returns.

Mexico, the region’s second-largest fintech market, has yet to see a major exit, highlighting the need for stronger capital markets. Meanwhile, most funding still comes from local investors, limiting startups’ access to global capital—essential for scaling and innovation.

Narayan Ammachchi

News Editor for Nearshore Americas, Narayan Ammachchi is a career journalist with a decade of experience in politics and international business. He works out of his base in the Indian Silicon City of Bangalore.

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