Nearshore Americas

Groundbreaking Documentary Probes Dynamism of Mexico’s Innovative Spirit

Today Nearshore Americas’ proudly publishes its first ever documentary – an original 32-minute film examining Mexico’s States of Innovation featuring Queretaro, Guadalajara, Monterrey and Mexico City. The culmination of five months of intense production work, the documentary is a collaboration between Nearshore Americas and MexicoIT, Prosoft, Canieti, and the Secretaria de Economia. The documentary is available online on the Nearshore Americas website.

“A key part of the original vision of Nearshore Americas was and remains the capacity to tell stories that expose the real situation on the ground. Therefore, this is probably the most meaningful and impactful project we have even done that truly lives up to this vision,” said Kirk Laughlin, Managing Director of Next Coast Media. “I want our audience to put aside their notions of Mexico and see for themselves, especially for people who’ve never been there.”

Laughlin hopes the documentary will change the way people see Mexico and its IT sector. “With the help of CANIETI, we are working hard to make sure the documentary is widely distributed; we think it will have great ‘shelf life’ and have real pratical value in understaning this emerging sector of Mexico,” he said.

The documentary, directed by J. Alejandro, features interviews with more than 20 industry and government experts, including John Howell of the U.S. Department of Commerce and Softtek CEO Blanca Trevino. The interviewees tackle everything from changing perceptions about Mexico to insight into specific examples of Mexico’s IT innovation. The types of IT companies featured range from those enabling small businesses to do credit scoring to sophisticated motion capture work for the film industry.

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The project forms part of Nearshore Americas’ in-depth reporting on issues relevant to the nearshore community in Latin America and the Caribbean, and aims to offer insight into what is happening in IT in Mexico from an on-the-ground perspective. Next Coast Media is discussing similar projects of this scale with other countries in the region.

Bianca Wright

NSAM Managing Editor Bianca Wright has been published in a variety of magazines and online publications in the UK, the US and South Africa, including Global Telecoms Business, Office.com, SA Computer Magazine, M-Business, Discovery.com, Business Start-ups, Cosmopolitan and ComputorEdge. She holds a MPhil degree in Journalism from the University of Stellenbosch and a DPhil in Media Studies from Nelson Mandela Metropolitan University.

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