Google has launched its cloud services in the Chilean capital of Santiago, positioning to make inroads into the market dominated by its American peer Amazon Web Services (AWS).
This is the search engine giant’s second such piece of infrastructure in Latin America, with the first one located in Sao Paulo, Brazil.
The announcement comes three years after the Silicon Valley firm expanded its data center in Chile.
Google Cloud – whose clients in the region include Latam Airlines, NotCo, the Caja Los Andes compensation fund – is facing tough competition from Microsoft, Amazon Web Services, Oracle, and China’s Huawei.
Alphabet Inc’s unit is touting its use of renewable energy, claiming that its Chilean data center runs on solar power.
The data center and the cloud infrastructure will likely boost Chile’s technology ecosystem, strengthening local entrepreneurs, particularly those exploring the benefits of artificial intelligence (AI) and machine learning.
Over the past decade, Google has spent millions of dollars on submarine cables in Latin America. Its first cable system connecting Chile with the United States went live in 2019.
Today it is building a Pan American submarine cable system from the US East Coast to Las Toninas, Argentina, with additional landings in Punta del Este, Uruguay.