Nearshore Americas

Nearshore America’s Senior Analyst To Present at CX Impact 2015

Nearshore America’s senior analyst Loren Moss will be presenting at the CX Impact event this Dec. 7-9 in New Orleans. In addition to covering nearshore BPO for Nearshore Americas, Moss is also the editor in chief for Nearshore Americas’ sister publication, Customer Experience Report.

The CX Impact event will combine best practice sessions with idea exchange interactive sessions that are rich in discussions, debate and problem-solving with industry Customer Experience colleagues, including customer service and marketing leaders, who together, will work to figure out how to connect the dots to build stronger relationships with customers that impact their organizations’ bottom-lines.

The three-day event will focus on the CX strategy and analytics, CX culture and best practices for omni-channel strategies, as well as measurement and ROI.

According to organizers, the event focuses on what it takes to take your customer experience strategy to the next level, and there will be many senior-level executives to share how they’ve crafted their techniques and avoided pitfalls in marketing, branding, online customer strategy, e-commerce, and more.

Customer Experience is vital to a company’s growth. According to a recent Forbes/EY study, 90% of CMOs report that building trusted customer relationships is an important focus of their departments’ strategic and competitive vision.

Moss will head a roundtable discussion on December 8 titled: “Key Ingredients for Successful CX – Design, Creativity and Ownership” that will interactively explore how the contact center fits into the holistic customer experience—including design, technology, and creative ways to go beyond omnichannel when providing customer support.

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Registration for the event is still open, and our subscribers receive a discount by applying the code CXI_CXR at

Narayan Ammachchi

News Editor for Nearshore Americas, Narayan Ammachchi is a career journalist with a decade of experience in politics and international business. He works out of his base in the Indian Silicon City of Bangalore.

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