Nearshore Americas

The Light Shines Bright on Brazil IT

SAO PAULO and RIO DE JANEIRO, June 1 /PRNewswire/ — The Brasscom Global IT Forum, one of the largest IT industry forums in Latin America, will be hosting more than 50 global enterprise leaders, analysts and investors on June 8 – June 10 in the Brazilian cities of Sao Paulo and Rio de Janeiro.

Organized by the Brazilian Association of Information Technology and Communication Companies (Brasscom), the forum will be co-located with the Gartner Outsourcing Summit 2010 – Latin America. It will showcase Brazil’s IT infrastructure and how the nation has emerged as a prime locale for offshore IT and outsourcing services.

Confirmed panelists and presentations on the agenda include:

  • Panel discussions with Julia Santos, head of Worldwide Strategic Outsourcing of Johnson & Johnson, and Jairo Avritchir, IT site director for Dell’s Brazilian operations
  • Outsourcing success stories presented by Ribeiro Neto, engineering director of Google
  • Insights on Brazil’s IT and foreign investment opportunities from Gartner, IDC, Forrester, and The Economist Intelligence Unit
  • A guided tour of the nation’s premier technology parks, universities and Brazilian IT companies.

“The goal of the IT Forum is to reinforce Brazil as a strategic IT powerhouse to a new generation of business investors,” said Antonio Gil, President of Brasscom.  “Attendees will get a firsthand look at Brazil’s strengths in software and IT services right from the source.”

Brazil has the eighth largest domestic market in the world for IT and business process outsourcing (BPO) services, generating a total IT spend of $60 billion in 2008. The nation is investing $273 billion back into its infrastructure to facilitate innovation and IT growth. It currently operates one of the most sophisticated financial systems in the world, handling intra-bank transactions in real-time for 514 million credit and debit cards, and employs over 1.7 million IT professionals.

The Brasscom Global IT Forum is part of the IT export and investment promotions project – a joint initiative by Brasscom; the Brazilian Trade and Investment Promotion Agency (Apex-Brasil); the Ministry of Development, Industry and Foreign Trade; and the Ministry of Science and Technology, with support from the Brazilian Development Bank (BNDES).

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Kirk Laughlin

Kirk Laughlin is an award-winning editor and subject expert in information technology and offshore BPO/ contact center strategies.

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